Magimix products are designed to make life simpler for the serious cook. Most have their roots in professional products originally designed for commercial use. For this reason they work well and are built better to last longer. The range combines the best cooking traditions with today’s technology, and is supported by strong domestic use guarantees and after-sales service. Serious cooking should be fun and satisfying, not hard work. With Magimix, the most demanding tasks can be accomplished quickly, easily and quietly. Perhaps that is why top TV chefs, cookery schools and food writers insist on Magimix. 40 years of culinary innovation It was in France, in the heart of Burgundy, a region noted for its gastronomy, that Magimix invented the food processor 40 years ago. Magimix products are designed to make life simpler for the serious cook. Thanks to Magimix innovations, the most demanding tasks can be accomplished quickly, easily and quietly. 1963 Launch of the very first food preparation appliance by Robot-Coupe, today’s world leader in commercial kitchen equipment. 1971 The first Magimix multifunctional food processor is invented 1984 1st egg whisk is invented for the food processor 1988 Launch of the 1st multi-bowl food processor allowing several tasks to be carried out in succession 1994 Le Compact range reduces foot print by 25% 1999 Launch of Le Mini Plus 2005 New range with patented dough blade and XL feed tube 2008 Optional kits 2009 BlenderMix for a finer and smoother blend 2010 Dice & French Fry kit 2012 CS 5200 XL Premium : Magimix is celebrating 40 years of innovation in stylish colour!   Environmental Policy Magimix has been embracing environmentally-responsible practices ever since it was founded nearly half a century ago and strongly maintains its core values: Built better to last longer DESIGN Durability Magimix's early experience in commercial catering has taught us the importance of designing simple and efficient products. We pay particular attention to the quality of materials and components used to ensure that all our domestic appliances are built better to last longer - thus all our food processor motors have a 12 year guarantee. In total contradiction to today's throwaway culture, the longevity of our products ensures less waste is generated therefore meaning that less strain is put on natural resources. Services Magimix products are designed to be repairable should the need arise. We make every effort to keep spare parts for our products for at least 10 years and are proud of our ability to repair products that may have been purchased several decades earlier. Proximity, reliability and rapidity are the three watchwords of our rigorous after sales service policy. USE Energy efficiency The more efficient a product is, the less energy it uses. As part of our ongoing quest to improve technical and energy efficient performances, the Magimix R&D department are meticulous and rigorous when it comes to developing the specifications for all our new and existing products. Standby Magimix products feature either a stand by function or power save mode. This ensures that when the product is not in use, no electricity is being consumed. This is to comply with strict international standards as well as the EU's eco-design requirements for energy-using products (EuP). COLLECTION AND RECYCLING Waste reduction We make our greatest contribution to waste reduction by manufacturing products that are built better to last longer. We also encourage people to rediscover the joys of home cooking via our new products and our corporate communication. By so doing, we help to cut food miles and the volume of food packaging. Eco-systèmes Magimix is a member of the Eco-systèmes consortium, which collects and recycles waste electrical and electronic equipment (WEEE). This not-forprofit organisation also plays an active role in informing consumers and developing the social economy. A RESPONSIBLE COMPANY Responsibility Magimix consistently adopts the safest and most environmentally-friendly solutions in every area of its business. Ongoing development We actively involve all our employees, suppliers and partners in our programmes designed to improve performances - especially environmental performances.